Google AdSense is a tool that allows website publishers to deliver advertisements to site visitors in exchange for revenue calculated on a per-click or per-impression basis. Demographic information, such as your age, gender and language. We use automated systems that analyze your content to provide you with things like customized search results, personalized ads, or other features tailored to how you use our services. When you’re not signed in to a Google Account, we store the information we collect with unique identifiers tied to the browser, application, or device you’re using. This can include things like the status of your upcoming flights, restaurant, and hotel reservations, or your photos. When you’re signed in to your Google Account and search on Google, you can see search results from the public web, along with relevant information from the content you have in other Google products, like Gmail or Google Calendar. Google Dashboard allows you to manage information associated with specific products. If you use Google’s Location services on Android, we can improve the performance of apps that rely on your location, like Google Maps. For example, if you have searches stored in your Web & App Activity, the Google app can show you news articles and other information about your interests, like sports scores, based your activity. Learn more, You may also see personalized ads based on information from the advertiser. If you’re using an Android device with Google apps, your device periodically contacts Google servers to provide information about your device and connection to our services. We use encryption to keep your data private while in transit, We offer a range of security features, like, We review our information collection, storage, and processing practices, including physical security measures, to prevent unauthorized access to our systems. Following the investigation, Google has agreed to ensure that its privacy policy is more accessible and redesign its account settings feature to allow users to find its controls more easily. Depending on your account settings, your activity on other sites and apps may be associated with your personal information in order to improve Google’s services and the ads delivered by Google. This information includes things like your device type, carrier name, crash reports, and which apps you've installed. My Activity allows you to review and control data that’s created when you use Google services, like searches you’ve done or your visits to Google Play. We may also measure other interactions, such as how you move your mouse over an ad or if you interact with the page on which the ad appears. As you use Gmail, Search, YouTube, and other products from Google, you have the power to control and protect your personal information and usage history. We use the information we collect to customize our services for you, including providing recommendations, personalized content, and customized search results. Choose a format Click File → 2. Learn more. Depending on your country of residence, you may also raise any questions or concerns you have regarding your personal information with your local data protection authority. Making products for everyone means protecting everyone who uses them. For example, we operate data centers located around the world to help keep our products continuously available for users. This includes detecting, preventing, and responding to fraud, abuse, security risks, and technical issues that could harm Google, our users, or the public. Choose whether your name and photo appear next to your activity, like reviews and recommendations, that appear in ads. We regularly review this Privacy Policy and make sure that we process your information in ways that comply with it. Click File → 2. All Google products are built with strong security features that continuously protect your information. For example, desktop computers, tablets, smart speakers, and smartphones are all considered devices. Unique identifiers can be used for various purposes, including security and fraud detection, syncing services such as your email inbox, remembering your preferences, and providing personalized advertising. Learn more. Or we may let you know about upcoming changes or improvements to our services. What Google AdSense Does. Control, protect, and secure your account, all in one place. If you track visitor behavior on your site using Google Analytics, you need to present users with a clear and detailed privacy policy that explains how you process their data.. Read on to learn the specific requirements of a Google Analytics privacy policy — and why having one is a legal necessity for all online business owners who use this software to understand their users. At this point, you might be asking yourself: Do I really need a privacy policy for my website?. Information Google collects. For example, we use cookies to analyze how people interact with our services. This helps us do things like maintain your language preferences across browsing sessions. This section describes key controls for managing your privacy across our services. And we require the same from advertisers that use our services. For example, we share information publicly to show trends about the general use of our services. Examples of how we use your information to deliver our services include: When we detect spam, malware, illegal content, and other forms of abuse on our systems in violation of our policies, we may disable your account or take other appropriate action. Auditing and measurement: Google uses information for analytics and measurement to understand how our services are used, as well as to fulfill obligations to our partners like publishers, advertisers, developers, or rights holders. There are other ways to control the information Google collects whether or not you’re signed in to a Google Account, including: Many of our services let you share information with other people, and you have control over how you share. For example, we continuously monitor our systems to look for problems. Sharing a device can be beneficial, but it comes with the risk that others might access your personal files. The insights we gain from maintaining our services help us detect and automatically block security threats from ever reaching you. For example, you can share videos on YouTube publicly or you can decide to keep your videos private. For example, we analyze data about your visits to our sites to do things like optimize product design. We use information to help improve the safety and reliability of our services. Respect for the privacy and security of data you store with Google underpins our approach to complying with these legal requests. Learn more about how Google uses cookies. When you visit the site again, the cookie allows that site to recognize your browser. Wednesday, November 18, 2020 Protecting users and their data is a fundamental aspect of the work we do on Chrome. For example, if you use Google Home to make a reservation through a booking service, we’ll get your permission before sharing your name or phone number with the restaurant. And you can use many Google services when you’re signed out or without creating an account at all, like searching on Google or watching YouTube videos. Your Google Account includes: Decide what types of activity you’d like saved in your account. We try to ensure that our services protect information from accidental or malicious deletion. Manage your contact information, such as your name, email, and phone number. Cookies may store user preferences and other information. We collect information to provide better services to all our users — from figuring out basic stuff like which language you speak, to more complex things like which ads you’ll find most useful, the people who matter most to you online, or which YouTube videos you might like. We can then redesign that feature and improve the product for everyone. Many websites and apps partner with Google to improve their content and services. Anyone with this access is subject to strict contractual confidentiality obligations and may be disciplined or terminated if they fail to meet these obligations. We retain the data we collect for different periods of time depending on what it is, how we use it, and how you configure your settings: When you delete data, we follow a deletion process to make sure that your data is safely and completely removed from our servers or retained only in anonymized form. An IP address can often be used to identify the location from which a device is connecting to the Internet. We use various technologies to collect and store information, including cookies, pixel tags, local storage, such as browser web storage or application data caches, databases, and server logs. All these things help to determine your location. For example, if you watch videos about baking on YouTube, you may see more ads that relate to baking as you browse the web. For example, you can, Access and retain information stored in your account, like your email, View statistics regarding your account, like how many apps you install, Receive your account information in order to satisfy applicable law, regulation, legal process, or enforceable governmental request, Restrict your ability to delete or edit your information or your privacy settings. Using our systems, data generated through Google Analytics can be linked by the Google Analytics customer and by Google to third-party cookies that are related to visits to other websites. We maintain servers around the world and your information may be processed on servers located outside of the country where you live. For example, you can delete your blog from Blogger or a Google Site you own from Google Sites. For example, it may help us discover that it’s taking people too long to complete a certain task or that they have trouble finishing steps at all. Protect against harm to the rights, property or safety of Google, our users, or the public as required or permitted by law. Google Analytics relies on first-party cookies, which means the cookies are set by the Google Analytics customer. The California Consumer Privacy Act (CCPA) requires specific disclosures for California residents. We also built a place for you to review and control information saved in your Google Account. You can also request to remove content from specific Google services based on applicable law. For example, advertisers may upload data from their loyalty-card programs so that they can better understand the performance of their ad campaigns. This Privacy Policy applies to all of the services offered by Google LLC and its affiliates, including YouTube, Android, and services offered on third-party sites, such as advertising services. We build privacy that works for everyone. 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